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Rival Takes Aim At Yelp, Doggie Style

Is this crazy ad barking up the wrong tree?
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General Assignment Reporter, HuffPost

This should catch Yelp's attention. A rival in the service-rating game has crafted a naughty ad in which a feline walks into a bar on the advice of Yelp -- and is greeted by his species' worst nightmare.
 
If dopl, which touts its app's "doplrithm" to produce custom recommendations,  is looking to mark its turf, it chose one wacky way to do it.
 
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